논문명 |
[논문] 도시 이미지 구성요소의 기여수준 분석 / 과천시를 중심으로 / Analysis of Contributive Levels of City Image Components |
저자명 |
변재상 ; 최형석 ; 신지훈 ; 조예지 ; 임승빈 |
발행사 |
대한국토도시계획학회 |
수록사항 |
국토계획, v.42 n.3(통권 156호) (2007-06) |
페이지 |
시작페이지(163) 총페이지(15) |
ISSN |
12267147 |
주제분류 |
도시 |
주제어 |
도시 이미지 ; 이미지 구성요소 ; 도시 경관 ; 도시 정체성 ; 다차원척도법//Image Components ; City Marketing ; City Identity ; Urban Landscape ; MDS(Multidimensional Scaling) |
요약1 |
본 연구는 도시 이미지 구성요소의 특성을 분석하고 이를 효율적으로 활용할 수 있는 계량적 분석 기법을 개발함으로써, 도시 이미지를 보다 과학적으로 분석하고, 더욱 설득력 있는 정량적 분석기법을 제시하는 데 그 목적이 있다. |
요약2 |
This article statistically analyzed contributive levels of city image components based on an effect and similarity index through the evaluation of citizens and suggested the efficient management system of a city image according to the results. For this study, case cities were selected by the preceding literature and were investigated concerning city image components through a questionnaire. The new evaluation method for analysis of a city image was presented in this process. The results of this research are as follows: 1) City image components consist of two elements: spatial(60.47%) and non-spatial elements(39.53%). They present relative weights according to each city and play an useful role in the classification of cities. 2) The effect index one of contributive levels of city image components could be deduced by regression analysis on the adjective evaluation and the similarity index by Multidimensional Scaling(MDS, figure 4) and internal analysis(figure 5). By this results, a city image could be, totally, analyzed in the more detail point of view. 3) Not only spatial elements but also non-spatial elements have, relatively, important influence with the establishment of a total city image. Therefore, the emphasis on city image planning using non-spatial elements is requested in follow-up studies. This study is meaningful in that statistical evaluative method was proposed. With continued follow-up research, this study may serve as a systematic and logical model to improve the urban image. |
소장처 |
대한국토도시계획학회 |